EXECUTIVE ADVISORY
ALIGN LEADERSHIP OFFER
Executive Alignment & Decision Governance
Turn broad agreement into clear choices, decisions and accountability.
Alignment is not about harmony or consensus. It is about enabling leaders to make courageous choices, resolve difficult trade-offs and act with one clear direction.
When this applies
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Leaders interpret priorities differently or avoid difficult trade-offs.
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Leadership meetings focus on updates while critical decisions remain open or are repeatedly revisited.
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Decision rights, governance and leadership accountability remain unclear.
One leadership direction—and the governance required to act on it.
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Three to five shared priorities, explicit trade-offs and decisions on the agreed critical issues.
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Clear decision rights and accountability.
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A stronger decision and follow-through rhythm with concrete 90-day leadership commitments.
How the engagement works
1. Surface the differences
Identify where leadership views, expectations and priorities diverge.
2. Make the choices
Facilitate the courageous discussions and decisions that can no longer be postponed.
3. Embed accountability
Translate the agreements into clear decision rights, governance and leadership commitments.
Typical engagement
Typically four to six weeks, combining:
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focused executive or leadership-team interviews;
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an alignment session or offsite;
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practical decision and follow-through design, followed by a progress session.
Every engagement is led directly by Marianne Fraiture and builds from the organisation's existing strategy, evidence and ways of working.
The work builds on the existing strategy and governance, focusing only on the choices and changes that matter.
Selected experience behind the work
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A unified commercial strategy, governance model and resource allocation approach implemented across 60 markets.
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A global transformation journey engaging more than 30% of the workforce.
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More than 150 technological innovation opportunities assessed, with three progressing into start-ups.